EXHIBITIONS
The Penmanship portrays the desire for a unified nation and transparent corporate management, Yeol-am script.
篆書 (seal script)
隷書 (clerical script)
楷書 (standard script)
行書 (semicursive script)
草書(cursive script)
“It was 1950 when I first learned calligraphy at the age of six. Ever since, I have scripted letters every single day, which naturally led to creating my own distinctive signature script, Yeol-am. There is no end to learning, and I try not to be arrogant, but I feel utmost gratitude for the fact that my scripts are giving people hope and support in their lives.
Do you remember the two-letter word “투혼 (passion)” on the uniforms of the Korean soccer team in the 2006 FIFA World Cup Germany?
Do you know the calligrapher who designed the corporate logotype for the Hyundai Group?
The ambassador for the Korean Paralympic Committee, the greatest calligrapher of our contemporary, let us introduce “Yeol-am” Song Junghee.
EXHIBITIONS
The Penmanship portrays the desire for a unified nation and transparent corporate management, Yeol-am script.
篆書 (seal script)
隷書 (clerical script)
楷書 (standard script)
行書 (semicursive script)
草書(cursive script)
“It was 1950 when I first learned calligraphy at the age of six. Ever since, I have scripted letters every single day, which naturally led to creating my own distinctive signature script, Yeol-am. There is no end to learning, and I try not to be arrogant, but I feel utmost gratitude for the fact that my scripts are giving people hope and support in their lives.
Do you remember the two-letter word “투혼 (passion)” on the uniforms of the Korean soccer team in the 2006 FIFA World Cup Germany?
Do you know the calligrapher who designed the corporate logotype for the Hyundai Group?
The ambassador for the Korean Paralympic Committee, the greatest calligrapher of our contemporary, let us introduce “Yeol-am” Song Junghee.
Knowing History
In the Chosun Dynasty era, women had inheritance instead of dowry.
Inheritance document found from Madame Yi, Shin Saimdang’s mother, to her five daughters.
In the 16th century, China let women only have access to their dowry but not included them in line for inheritance from their parents. You can only have the dowry when you were getting married. On the contrary, Chosun did not have a dowry system. Instead, Chosun women had the right of inheritance same as their male siblings. The logic to this was that the daughter was raised at home until she gets married and even spend a decent amount of time after the wedding at her house, so it is considered that daughters were part of the family to inherit the family property. Gyeongguk Daejeon, the code of law in the Chosun era, indicates that the heir gets 20% more but the rest of the other siblings will get an equal share. Even after marriage, women were able to manage their own inheritance. Design Thinking Museum is introducing and correcting the mistaken historical facts and customs of Chosun.
Approximately in the second half of the 7th century BC, one of the most important inventions of human civilization was created in the Lydian Empire where Turkey is today. Lydian traders who earned their fortune around the Mediterranean and Mesopotamian areas needed a better monetary system for their trades. The royal government issued the Lydian stater, which is the very first coin. They had designs that gave homage to the symbols of the cities such as lions or other sacred animals engraved. The Lydian stater becomes the ancestor/model to many gold and silver coinages of human history (Greece, Roman Empire, Medieval Europe, and so on). The idea of standardized weight and shape on coins influenced the trades around the Mesopotamian area and soon got introduced to the Gandhara area in the Western part of India and later evolved into silver coins. Before the standardized coin system, people had to weigh gold or silver through scales or use rice that would go bad soon, or use silk or cannon that was not easy to carry around as currency. With standardized weights, coins eliminated this time-consuming and vexing problem, making them quickly become a universally accepted means of trade. The government had a strict policy and system operated for the issue of coins. Let’s learn about fun design stories of scales and gauge at Design Thinking Museum.
Approximately in the second half of the 7th century BC, one of the most important inventions of human civilization was created in the Lydian Empire where Turkey is today. Lydian traders who earned their fortune around the Mediterranean and Mesopotamian areas needed a better monetary system for their trades. The royal government issued the Lydian stater, which is the very first coin. They had designs that gave homage to the symbols of the cities such as lions or other sacred animals engraved. The Lydian stater becomes the ancestor/model to many gold and silver coinages of human history (Greece, Roman Empire, Medieval Europe, and so on). The idea of standardized weight and shape on coins influenced the trades around the Mesopotamian area and soon got introduced to the Gandhara area in the Western part of India and later evolved into silver coins. Before the standardized coin system, people had to weigh gold or silver through scales or use rice that would go bad soon, or use silk or cannon that was not easy to carry around as currency. With standardized weights, coins eliminated this time-consuming and vexing problem, making them quickly become a universally accepted means of trade. The government had a strict policy and system operated for the issue of coins. Let’s learn about fun design stories of scales and gauge at Design Thinking Museum.
The East India Company was a joint-stock company formed to trade in the Indian Ocean region in the 17th century funded by multiple European countries including Britain, Netherlands, Denmark, and France. Among these countries, Britain and Netherlands worked a great deal for the East India Company. The company not just only dealt with trade but also colonializing the region, making a monetary system, exercising military power, and making decisions on wars. The basic commodities of India they traded included black pepper, coffee, sugar, and cotton. The commodities were weighed through scales and decided their worth which had a close relation with money.
In the early 19th century, there were no envelopes, so people wrote the address on the back of the letter sheet. Unless you live in a big city, you had to visit the post office to receive the letter in person. In 1911 when airmail was first attempted in America, they threw the mail bags out of the plane at the destination for people to pick up their mail from the ground.
Experience and learn about the history of culture and industrialization through the story of the World Postal scale.
Most of the commodities that we use in our lives are created and delivered after multiple processes of weights, measures, and mass. What will happen if the metric system for weights, measures, and mass were different by every country and region?
The common understanding of measurements and weights was standardized only after they invented the unified metric system. In ancient China, they used sound as a core indicator for weights, measures, and mass. The auditory sense was considered the most accurate and meticulous sense to indicate objects. If two flutes are made from the same material with the same size holes should make the same sound. Hwangjongyulgwan, which is a tuning flute or a diapason, became the standard indicator with its length, weight, and volume.
Most of the commodities that we use in our lives are created and delivered after multiple processes of weights, measures, and mass. What will happen if the metric system for weights, measures, and mass were different by every country and region?
The common understanding of measurements and weights was standardized only after they invented the unified metric system. In ancient China, they used sound as a core indicator for weights, measures, and mass. The auditory sense was considered the most accurate and meticulous sense to indicate objects. If two flutes are made from the same material with the same size holes should make the same sound. Hwangjongyulgwan, which is a tuning flute or a diapason, became the standard indicator with its length, weight, and volume.
